Regional Growth Opportunities

With Dubai World Expo 2020 set to deliver 20 million visitors, the UAE’s hospitality industry is expected to catapult the Emirate to the ranks of the world’s most sought-after destinations.


A growing population, rising affluence and the development of a diverse culinary landscape

Rapidly developing tourism and diversity in the population makes the United Arab Emirates a very attractive market for expansion for both big and small international players from all around the world.

A number of enterprises specialising in the Middle East are offering franchise support and investment to new brands and malls looking to increase their presence through a greater number of foodservice outlets.

Source: Euromonitor International


In the Middle East, there are currently more than 500 hotels under construction totaling more than 153,000 rooms under contract. In Africa more than 300 hotels are under construction with over 59,000 rooms in the pipeline.

Source: STR Global courtesy of BNC Publishing


Middle East hotels are set to accelerate by 29% to reach USD 25.3 billion by 2020

Source: Euromonitor International

Middle East Foodservice is climbing 33% to reach USD 81.3 billion by 2021-  with GCC Foodservice growing at CAGR of 7.6% alone, to reach USD 58.7 billion (AED 215 billion) by 2021

Source: Euromonitor International